Why It’s Good to Buy Locally Roasted Coffee
Houstonians – do you buy your coffee from a local Houston coffee roaster? If not, you might be missing out! In fact, no matter where you are in the world, the best option for buying coffee beans is almost always from a local roaster. There are plenty of benefits, and really no drawbacks.
If you haven’t thought about where your coffee is being roasted, here are a few things to think about.
Why A Houston Coffee Roaster Says: Buy Local
1. Guaranteed freshness
This might sound obvious, but the sooner you grind and drink your coffee after it’s roasted, the better it’s going to taste. Sure, the mass-produced bags on store shelves have a “best by” date, but that’s kind of a fib. The coffee is going to be best approximately one week after roasting, and it’s going to slowly lose body and flavor as the days and months pass.
When you buy from a local roaster, you’re getting the absolute freshest coffee possible – and that means better cups of java!
2. Save money
Unroasted green coffee beans are almost always shelf-stable. The raw beans can actually sit around for a long time without losing flavor – the clock only starts ticking after they’re roasted.
Often those savings can meet or even beat the prices of the mass-produced bagged coffees, and while bringing you a much tastier cup.
3. Support local business
When you buy from a local Houston coffee roaster, or any other local source, you’re helping improve your local economy. After all, most roasters are independent. When they do a lot of local business, they’re able to expand, offer more products, and hire more people. It’s win-win all around, so you can feel good about the coffee you’re buying.
When you look at it that way, there’s really very little reason not to buy locally, if it’s an option. You get to feel good about the money you’re spending, and you get a better cup of coffee for it!
So, the next time you’re looking for a great bag of coffee beans in Houston, come to Mitalena Coffee. We have a huge variety of beans available, and we’ll custom roast them exactly how you like them. To learn more, just contact us!